Smart, Strategic Marketing Without the Full-Time Hire
Strategic leadership and brand messaging that gets your marketing moving with less cost, less stress, and a lot more clarity.
Feature Photo by:
Jen Williams
Brand Strategy | Copy that Connects | Marketing to Move Your Business Forward |
Brand Strategy | Copy that Connects | Marketing to Move Your Business Forward |
Your Fractional Marketing Partner | Based in Manitoba, Supporting Businesses Across Canada
Not Every Business Needs a Full-Time Marketer. But Every Business Needs Marketing.
That’s where Ridge comes in. I’m a fractional marketing strategist who partners with small–to–midsize businesses and non-profits to lead campaigns, build brand clarity, and bring your marketing ideas to life. All without the overhead of hiring full-time.
Every project is approached with creativity, strategy, and purpose, so your brand doesn’t just show up, it stands out.
Too Many Ideas. Not Enough Time. No Clear Plan. Sound Familiar?
You’re not alone. For many small to mid-sized businesses, hiring for a full-time marketing agency isn’t always realistic, but the need for strategic, consistent marketing never goes away.
That’s where I come in. As your strategic marketing partner, I step-in to provide full-service marketing strategy, leadership and hands-on execution.
Whether you need ongoing marketing support or someone to jump in for a project alongside your internal team, I’m here to help with your marketing initiatives on a part-time, as-needed basis.
It’s smart, strategic and scalable.
“This isn’t about trends or templates. It’s about strategy that fits your business and someone to carry it through.”
— Kyla Cottom, Ridge Marketing
A Clear Plan. The Right Support. Less Marketing Overwhelm.
What Ridge Marketing Brings to the Table
Campaigns That Get Attention
Creative, strategic campaigns that actually connect. Whether you’re launching a new offer, running a seasonal promo, or raising brand awareness. I help you tell your story and move people to action.
Marketing That Moves You Forward
Let’s cut through the busywork. I bring clarity to your goals, focus to your messaging, and a simple, strategic plan to build real momentum. All without burning you (or your team) out.
Support When You Need It
Whether it’s a one-off project or ongoing leadership, I plug in as part of your team. No hand-holding required. You get a marketing lead who listens first, takes initiative, and gets things done.
15+ Years of Leading Strategy, Writing Copy, and Making Things Happen
I’m Kyla—the founder of Ridge Marketing.
With over a decade of experience across industries like tourism, construction, wellness, and nonprofits, I’ve worn every hat in the marketing world. From writer to strategist to project manager, I don’t just see the big picture: I know how to get it done.
Ridge is where elevation meets execution. It's where your ideas get turned into action.
Ridge Reviews: